Jay-Z's album has become the blueprint for a new book on personal finance and closing the wealth divide in the US.
An FKD Feature exclusive

Ash Cash – Full Interview

On #BoldTV we sat down with Ash Cash to get some tips on becoming financial stable!http://amzn.to/2n4bPGR

Posted by BoldTV on Tuesday, January 23, 2018


African-American wealth inequality is a problem in the U.S. due to numerous factors. Author Ash Cash has written a book designed for African-Americans. It serves as a guide for them on how to manage money and how to build generational wealth. Cash is a personal finance expert and his book The Wake Up Call: Financial Inspiration Learned from 4:44 + A Step by Step Guide on How to Implement Each Financial Principle, is quickly becoming a staple on managing personal wealth.

The motivation behind the book

Author Ash Cash was inspired by Jay-Z’s latest album 4:44. On the album, the acclaimed rapper called out inequality and the need for African-Americans to close the wealth gap. “For me, I felt compelled to put a how-to guide [together] cause Jay-Z was giving us the what needs to happen, but how do you do it? And that is the genesis of this book,” Cash said.

What does the book cover?

Inside the book are guides for building credit, smart spending habits, how to start a business and much more. The book also has been received as very user-friendly. “People have told me this is the first time they have picked up a personal finance book,” Cash said. “For people who have never been taught personal finance, it’s really a great way to bridge that gap between pop culture and this financial education.” Books like these are important because they have solutions to end the problem rather than just pointing out flaws in a system.


The wealth gap in America has proven to be an issue. This book proves to be a valuable resource because it’s not just a boring book about finance that repeatedly tells you that your spending habits are terrible. It uses an amazing album as its blueprint and utilizes pop culture to break down the more difficult parts of the financial world. Broke budgets should start to become less frequent as we all collectively work to end the inequality in America’s wealth distribution.

Have something to add to this story? Comment below or join the discussion on Facebook.

Header image:Shutterstock


Posted 02.07.2018 - 01:00 pm EDT